Iusacell to Introduce Mexican Customers to Third Generation Digital Wireless

Iusacell to Introduce Mexican Customers to Third Generation Digital Wireless

New company focus helps bring world's most advanced digital

service to market

December 11, 1997

Media contacts:

Steve Fleischer


Philadelphia, Pa. - In early 1998, the third generation of digital

wireless technology will cross the border into Mexico for the first

time. Grupo Iusacell, Bell Atlantic's communications venture in

Mexico, today announced it will provide consumers with their first

taste of the world's most advanced digital service.

Iusacell will use Code Division Multiple Access (CDMA) technology to

provide benefits such as Caller ID, advanced voice mail, short text

messaging, and paging. The company will launch the service first to

customers in the Mexico City area during the first quarter of 1998,

expanding to the rest of Iusacell's markets by the first quarter of


CDMA is being introduced by telecommunications carriers in the U.S.

and in more than 30 other countries. It uses digital coding to

provide more efficient use of the radio spectrum and offers increased

capacity, static-free calls, and enhanced call security and privacy.

Iusacell has found a new focus since Bell Atlantic took management

control in February 1997, consolidating six lines of business that

formerly competed for resources and attention into one organization,

energized around a new single brand name and a common set of products

and services.

The company's new focus also includes a commitment to lead the market

with new technologies and services. The introduction of CDMA means

Iusacell will surpass its Latin American counterparts by bringing

third-generation technology for voice, data, and messaging to

business, residential, and pre-paid customers.

"The introduction of digital service to Mexico is another clear

sign that Iusacell is the wireless leader in bringing innovative

products and services to market," said Tom Bartlett, CEO of Bell

Atlantic International Wireless and Grupo Iusacell. "Together with

Bell Atlantic's CDMA coverage in the United States, Iusacell can help

lay the groundwork for a tremendous footprint of common technologies

and services in the fast-developing trade lane between the U.S. and


Bell Atlantic Mobile and PrimeCo Personal Communications, Bell

Atlantic's U.S. wireless investments, both have extensive CDMA

networks deployed in markets that cover more than 110 million

Americans along the East Coast and in the Southern and Midwestern

United States.

Iusacell has chosen Lucent Technologies as its vendor for digital

wireless infrastructure in regions 5, 6, 7, and 9.

Iusacell is the leading independent communications company in Mexico.

It provides cellular service in four of Mexico's nine regions in the

central portion of Mexico, including Mexico City, covering 62 million

potential customers, or 70 percent of the country's population.

Bell Atlantic Corporation (NYSE: BEL) is at the forefront of the new

communications, entertainment and information industry. In the

mid-Atlantic region, the company is the premier provider of local

telecommunications and advanced services. Globally, it is one of the

largest investors in the high-growth wireless communication

marketplace. Bell Atlantic also owns a substantial interest in

Telecom Corporation of New Zealand and is actively developing

high-growth national and international business opportunities in all

phases of the industry.