NEW YORK - Verizon launched www.verizon.net/Gwen Tuesday (Feb. 6) to support singer Gwen Stefani's The Sweet Escape Tour Presented by Verizon. The new microsite is linked from Verizon's cutting-edge, broadband entertainment site, Verizon Surround (http://surround.verizon.net), which features such content as movie trailers, hot news, cool games and fast-paced message boards.
The new Verizon Surround microsite will host exclusive, behind-the-scenes short videos of Stefani preparing for her tour, including interviews with her and her dancers, a sneak peek at set design and a first look at her wardrobe for the tour.
"I like giving fans a chance to see the inspiration and creativity behind the tour," said Stefani. "For them to see the hard work and get a little sneak peak - that's exciting. And when they see the final show, it will be even more spectacular."
Monte Beck, vice president, marketing and national sponsorships at Verizon, said, "What's amazing about Gwen is her ability to expand her talents and diversify. At Verizon we support this spirit as we diversify our business to include more innovative broadband and entertainment services like FiOS Internet and FiOS TV."
The videos, only available at www.verizon.net/Gwen, will be updated frequently with new content throughout the duration of the tour. The site will also feature interactive contest elements, giving fans the opportunity to win autographed merchandise and tickets to the tour.
Verizon Communications Inc. (NYSE:VZ), headquartered in New York, is a leader in delivering broadband and other wireline and wireless communication innovations to mass market, business, government and wholesale customers. Verizon Wireless operates America's most reliable wireless network, serving more than 59 million customers nationwide. Verizon's Wireline operations include Verizon Business, which operates one of the most expansive wholly owned global IP networks, and Verizon Telecom, which is deploying the nation's most advanced fiber-optic network to deliver the benefits of converged communications, information and entertainment services to customers. A Dow 30 company, Verizon has a diverse workforce of approximately 242,000 and last year generated consolidated operating revenues of more than $88 billion. For more information, visit www.verizon.com.
About Live Nation
Live Nation is the world's leading live music company, annually connecting more than 60 million fans with their favorite performers at over 30,000 events. We are the largest producer of live concerts in the world, the second-largest venue management company and have a rapidly growing online presence. Live Nation creates superior experiences for artists and fans, regularly producing tours for the biggest superstars in the business, including The Rolling Stones, Barbra Streisand, Madonna, U2 and Coldplay. Globally, we own, operate and/or have booking rights for more than 170 venues, including House of Blues-branded music venues and prestigious locations such as San Francisco's Fillmore Auditorium, Nikon at Jones Beach in New York and London's Hammersmith Apollo and Wembley Arena. Live Nation's websites collectively are the second most popular entertainment event websites in the United States, according to Nielsen//NetRatings. Headquartered in Los Angeles, California, Live Nation is listed on the New York Stock Exchange, trading under the symbol "LYV." For more information regarding concerts near you, Live Nation and its businesses, please visit our website at www.LiveNation.com.