07.15.2008

Verizon's 'Business Link Rewards' Program Launches Online Mall

NEW YORK - Verizon's small- and medium-sized business customers participating in the Business Link Rewards program are now eligible for discounts and special promotions every time they shop at the Verizon Business Links Online Mall.  Customers will also earn additional Business Link Rewards Bonus Credits for every dollar they spend at the Mall, and they can redeem the credits for a variety of rewards in the program.


The new Business Link Rewards Online Mall is powered by Mall Networks, a leading provider of merchant-funded loyalty shopping programs.   Small- and medium-sized business customers who use the Online Mall can get discounts from more than 350 retailers, including Best Buy, Dell Computers, Office Depot, Expedia, eBay and Target.


"We continually look at new ways to add value for our business customers," said Michael McLaughlin, director of mass business marketing for Verizon. "The Business Link Rewards program has been highly appealing to our customers during the past 12 years, and we are constantly creating enhancements to keep it fresh and valued by our members.  Adding the Business Links Rewards Online Mall gives our customers a significant way to accelerate their reward-earning opportunities through everyday shopping for their home or business.  Plus, they receive savings and other offers from these major merchants."


Each time they shop, Verizon business customers earn Bonus Credits, which can be redeemed for a wide variety of program rewards such as gift cards, dining certificates, travel, tickets to sporting events, office supplies or even a direct credit to the customer's Verizon bill.  Business Link Rewards members also can use Bonus Credits to bid in auctions for valuable gift items, tickets and other merchandise. 


"Verizon already has a rich customer loyalty program in place, but they turned to Mall Networks for help creating additional discounts and rewards for small- and medium-sized business customers every time they shop at the online mall," said Dave Andre, president and CEO of Mall Networks.  "We are pleased to work with Verizon, a company that shares our passion for improving the customer experience.  Verizon recognizes that enhancing their existing customer loyalty program with a merchant-funded loyalty shopping program is a win-win for both Verizon and its valued customers." 


Verizon offers a variety of products and services that allow businesses to customize the solutions they need to better compete in the marketplace. For more information on Verizon's products and services for small businesses, customers can visit http://smallbiz.verizonmarketing.com/ or call 888-649-9500.


For more information about Verizon Business Link Rewards, call 800-LINK-888 (1-800-546-5888) or visit www.verizon.com/businesslink.


About Mall Networks
Mall Networks is the leading provider of merchant-funded loyalty shopping solutions that increase revenue, strengthen customer loyalty, and improve member engagement for a range of industries including financial services, card issuers, airline and hospitality, affinity organizations and loyalty programs.  Featuring an integrated network of more than 700 world-class online and bricks-and-mortar merchants, Mall Networks' multi-channel shopping solutions and flexible, on-demand platform power personalized online and in-store shopping programs for more than 30 million consumers.  Industry leaders including JPMorgan Chase, Upromise, Verizon, Shop.org, Spirit Airlines, Virgin, and NASCAR rely on Mall Networks to build loyal, profitable customer relationships.  Mall Networks is headquartered in Lexington, Mass.  For more information, visit www.mallnetworks.com.


About Verizon
Verizon Communications Inc. (NYSE:VZ), headquartered in New York, is a leader in delivering broadband and other wireline and wireless communication innovations to mass market, business, government and wholesale customers.  Verizon Wireless operates America's most reliable wireless network, serving more than 67 million customers nationwide.  Verizon's Wireline operations include Verizon Business, which delivers innovative and seamless business solutions to customers around the world, and Verizon Telecom, which brings customers the benefits of converged communications, information and entertainment services over the nation's most advanced fiber-optic network.  A Dow 30 company, Verizon employed a diverse workforce of approximately 232,000 as of the end of the first quarter 2008 and last year generated consolidated operating revenues of $93.5 billion.  For more information, visit www.verizon.com.


####