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LITTLE JOINS PCS PRIMECO AS VICE
PRESIDENT-MARKETING<
DALLAS--PCS PrimeCo, L.P., today announced the appointment of
Karen
Little to the position of vice president-marketing, effective
immediately. Little will report to Ben Scott, president and chief
executive officer, and be responsible for overseeing the overall
strategic objectives, policies and programs for the sales and
marketing activities of the company. She previously was vice
president for AT&T's Global Information Systems group.
"We are very excited to bring Karen on board to head up sales and
marketing in the year we roll out PCS PrimeCo wireless products to
customers," said Scott. "Her management experience in business
development, sales and marketing in one of the most competitive,
high-technology markets in the U.S. is bound to provide new insight
into how to meet the needs of customers."
Little held numerous positions at AT&T, including director of
business
development for a Tokyo business; district sales manager for
Distributor Sales; reseller area manager for Computer Systems; and
data sales director for Network Systems. Before joining AT&T, she
held various sales and management positions with Pacific Northwest
Bell.
Little will be based at the company's Dallas/Fort Worth area
headquarters.
Little replaces Michael Gee, who left the company in December to
pursue other business interests.
PCS PrimeCo, the four-way partnership of AirTouch Communications
(NYSE:ATI), Bell Atlantic (NYSE:BEL), NYNEX (NYSE:NYN), and US West
(NYSE:USW), won 11 licenses to provide personal communications
services. PrimeCo and its four owners plan to create a nationwide
wireless network by combining their existing cellular properties and
PrimeCo's new PCS licenses. The total footprint covers 26 of the
nation's major markets representing nearly 170 million potential
customers in 46 states and the District of Columbia.
####
for more information, contact:
Brian Wood, Bell Atlantic, (215) 963-6204
Stacey Mironov, PCS PrimeCo, (817) 258-1531
