Bell Atlantic NYNEX Mobile Partners With American Cancer Society

PHILADELPHIA — In addition to buying your mother the typical flowers and a day trip to the spa for Mother's Day, the American Cancer Society and Bell Atlantic NYNEX Mobile are urging Delaware Valley residents to call and remind their mothers to get a mammogram. To promote breast cancer awareness on Mother's Day, Bell Atlantic NYNEX Mobile is offering a free cellular call to moms anywhere in the continental U.S. from all 21 Bell Atlantic NYNEX Mobile stores and kiosks all day on Friday, May 9.

An American Cancer Society volunteer will be on-site at two of these locations - 17th & Market and The Plaza at King of Prussia -- to answer questions about breast cancer. A complementary brochure, "8 Tips for a Good Mammogram," will be available at each store location.

"We are proud to be a part of this life-saving initiative, which we hope will help make a difference in the health of Greater Philadelphia residents and their families," said Bell Atlantic NYNEX Mobile regional president Robert F. Stott. "As a cancer survivor myself, I hope area residents will take advantage of this offer to learn more about breast cancer and to wish Mom well," he added.

As the American Cancer Society's first "Official Corporate Partner" in Southeast Pennsylvania, Bell Atlantic NYNEX Mobile recently announced its $90,000 cash contribution over the next two years to the organization, and will continue to utilize its extensive network of employees, customers and resources to mobilize additional funds and awareness of the American Cancer Society's life-saving efforts.

Howard Kessler, M.D., president of the American Cancer Society's Southeast region, added, "We appreciate Bell Atlantic NYNEX Mobile's support and commitment to promote awareness of this disease that affects so many Delaware Valley residents, and we encourage everyone to join us in the fight against breast cancer during this family holiday and beyond."

Note to Editors:

The American Cancer Society is the nationwide, community-based voluntary health organization dedicated to eliminating cancer as a major health problem by preventing cancer, saving lives and diminishing suffering from cancer through research, education, advocacy, and service.

Bell Atlantic NYNEX Mobile is the largest wireless service provider on the East Coast and the second largest in the United States. The company owns and operates the most extensive network in the east, covering 111,000 square miles, and the largest chain of wireless retail outlets offering a full range of wireless personal communications services, including voice, data and paging. Based in Bedminster, NJ, Bell Atlantic NYNEX Mobile has 4.6 million customers and 6,500 employees in the Northeast, mid-Atlantic, Southeast, and, through a separate subsidiary, in the Southwest. The company was formed in July, 1995, by combining the cellular operations of Bell Atlantic Mobile and NYNEX Mobile. For more information about the company, visit Bell Atlantic NYNEX Mobile's Home Page at