WILMINGTON, DE — Retail sales representative Ryan Lafferty of the Verizon Wireless Store in Brandywine, located at 4407 Concord Pike in the Concord Square Shopping Center, has received the company's Customer Satisfaction Award, which recognizes retail employees who provide shoppers with an outstanding customer experience.
Lafferty earned the honor during an evaluation by third-party consultants hired by the company to measure customer satisfaction in its stores throughout the country. He received the highest score possible in all categories measured, including customer service knowledge and expertise.
The evaluation was conducted under the Mystery Shopper program, one of the many ways Verizon Wireless is working to ensure each customer enjoys a rewarding experience when shopping at the company's Communications Stores and Verizon Wireless Stores at Circuit City and BJ's locations throughout the Philadelphia Tri-State region. The program reflects the company's commitment to deliver quality products and services on the nation's most reliable wireless network and the industry's best customer service in-person, over the phone or online.
"Verizon Wireless sales and service representatives in our stores work one-on-one with our customers and are critical to our efforts to provide superior customer service," said Christine Baron, president of Verizon Wireless' Philadelphia Tri-State Region. "The goal of these in-store evaluations is to make sure our customers point of sale experience is as good as their experience with our network reliability."
The company has 2,200 Communications Stores nationwide and 115 Communications Stores and kiosks in the Philadelphia Tri-State Region. The stores are fully staffed with highly trained representatives and technical personnel ready to speak with customers about all their wireless needs. Bilingual representatives are available at select locations.
Strong demand for Verizon Wireless services continued during 2006 as the company set new records for net new customers nearly 7.7 million throughout the year and improved upon its customer retention rates, the best in the industry. In the fourth quarter of 2006, the company posted a customer turnover rate of 1.1% (0.89% retail post-paid), well below the rate reported by the other major wireless carriers.
About Verizon Wireless Verizon Wireless operates the nation's most reliable wireless voice and data network, serving more than 59 million customers. The largest US wireless company and largest wireless data provider, based on revenues, Verizon Wireless is headquartered in Basking Ridge, N.J., with 65,000 employees nationwide. The company is a joint venture of Verizon Communications (NYSE:VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.####