MADISON, WI — Verizon Wireless has activated a new cell site in Madison that improves network coverage, enabling more customers in Dane County to use their wireless phones concurrently to make calls; send and receive e-mail and text, picture and video messages; and download games and ringtones while enjoying clearer reception and fewer dropped calls.
The new cell site improves Verizon Wireless' voice and data network in Madison from Odana Road south to Raymond Road, west to Whitney Way and east to Seminole Highway.
"This network enhancement reflects our ongoing commitment to meet the growing needs of our customers and to provide them with the reliable, high-quality service they expect from Verizon Wireless," said T.J. Fox, president Wisconsin/Illinois region, Verizon Wireless.
"The value we offer our customers is closely tied to our industry-leading customer retention," Fox said. "Wireless consumers today understand that value is not defined by price alone. A major reason our customers choose Verizon Wireless and stay with us is because we offer the nation's most reliable network."
The new cell site in Madison is part of Verizon Wireless' continual effort to enhance coverage, increase capacity and enhance the quality of its wireless voice and data network in Wisconsin and throughout the country. Verizon Wireless has invested more than $48 billion since it was formed $5.5 billion on average every year to increase the coverage and capacity of its national network and to add new services. More than $29 million of this investment was spent in Wisconsin in the first six months of 2008.
About Verizon WirelessVerizon Wireless operates the nation's most reliable wireless voice and data network, serving 70.8 million customers. Headquartered in Basking Ridge, N.J., with 71,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). For more information, visit www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.####