MADISON, WI — Verizon Wireless has activated a new cell site in Madison that expands network coverage, enabling more customers to use their wireless phones concurrently to make calls; send and receive e-mail and text, picture and video messages; access the Internet; view high-quality videos; and download music, games and ringtones, while enjoying clearer reception and fewer dropped calls.
This cell site expands Verizon Wireless' voice and data network in Madison from Observatory Drive south to Drake Street, west to Allen Street and east to Park Street. "This network expansion reflects our ongoing commitment to meet the growing needs of our customers and to provide them with the reliable, high quality service they expect from Verizon Wireless," said T.J. Fox, president Wisconsin/Illinois Region, Verizon Wireless.
"The value we offer our customers is closely tied to our industry-leading customer retention," Fox said. "Wireless consumers today understand that value is not defined by price alone. A major reason our customers choose Verizon Wireless and stay with us is because we offer the nation's most reliable network."
The new cell site in Madison is part of Verizon Wireless' continual effort to expand coverage, increase capacity and enhance the quality of its wireless voice and data network in Wisconsin and throughout the country. Verizon Wireless has invested more than $50 billion since it was formed-$5.5 billion on average every year-to increase the coverage and capacity of its national network and to add new services. More than $277.4 of this investment was spent in Wisconsin, including more than $55 million in 2008.
About Verizon Wireless Verizon Wireless operates the nation's most reliable and largest wireless voice and data network, serving more than 80 million customers. Headquartered in Basking Ridge, N.J., with more than 85,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). For more information, visit www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.####