Quinceañera Tradition Continues to Grow and Expand

Years of dreaming and extensive planning go into celebrating a Hispanic teen’s 15th birthday with a fabulous Quince.

The Quinceañera is an important coming-of-age tradition in many Hispanic families. What began as a formal celebration that featured a church mass and a wedding-style reception has grown for many to include choreographed dances, outfit changes and much more.

Today, the Quince tradition has become a $680 billion dollar industry. In addition to more than 200 websites devoted solely to helping families plan for these celebrations, events such as Verizon’s My Fabulous Quince expos tour the country to give teens and families tips for planning the perfect Quince in an affordable way. The event provides teens and their families with access to experts, makeovers and fashion shows to find the perfect party outfit. This year, teens have a chance to meet Latin GRAMMY winners 3BALL MTY at the expos, which is stopping at eight cities across the U.S.

Not only will 3BALL MTY take part in the My Fabulous Quince expos, the group will make a special appearance at the Quince of one lucky teen. For the last six years, Verizon has helped teens have the Quince of their dreams through Verizon’s My Fabulous Quince essay contest. This year’s contest grand prize winner will receive an all-expenses paid Quince party with a special performance of 3BALL MTY’s new track “Party Started,” exclusively produced for My Fabulous Quince, in addition to a college scholarship.

Through July 31, teens can enter the contest at www.myfabulousquince.com. To stay in the know with the latest My Fabulous Quince news tweet at @MyFabulous15 using #MyFabulousQuince, or like My Fabulous 15 on Facebook.