How One Teen’s Company Became a Thriving Business With Mobile Tech
Suddenly, Carter could easily connect with his customers. Impressed with the phones, he bought cellular-enabled notebook computers for his techs to fully digitize what had been an analog business for 25 years.
“[The computers] really expanded our abilities,” Carter says. “The techs were able to work up estimates onsite, update our dispatch records with their location, plus look up customer histories.”
Today, Carter Services has 29 employees and handles the plumbing, electrical, heating and cooling needs of a sizeable chunk of the Southland. Every employee has an iPhone, which they rely on to do their jobs effectively.
“We use iPhones to update the status of repairs and to dispatch technicians,” says Carter. “We’ll even occasionally use Facetime if someone at the office needs to see the problem a technician is working to fix.”
But Carter isn’t stopping with smartphones.
“We have a few tablets that we’re testing and soon all of our technicians will have iPads,” he added. “At that point we’ll be entirely electronic – from the time the technicians get the service call to the time they write the invoices on their iPad.”
A lot has changed since 1974, when Carter Services was a one-truck operation and Facetime was the stuff of science fiction movies. But as Carter can attest, the speed at which mobile technology in business is evolving isn’t likely to slow down anytime soon. That’s fine by him, he says. It’s that technology, after all, that helped him grow his company into what it is today.
“Technology by itself is never going to make you grow,” Carter said. “But it certainly makes it easier to grow.”
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