Verizon Wireless Redefines Wireless Customer Experience: Barry Towne “Smart Store” Opens on December 17

Verizon Wireless continues to roll out its new retail store design intended to make shopping for wireless devices and services more convenient and more personalized.

The new Barry Towne store, which is nearly 4,700-square-feet, has been relocated from 8413 N. Madison Ave to 6505 NW Barry Road, Kansas City, Mo., and opens on Wednesday, December 17, 2014. The redesigned stores are called Smart Stores and feature products in mobile lifestyle zones, which include:

  • Amplify It – for music on-the-go
  • Get Fit – for tracking healthy habits
  • Have Fun – for novel tech gadgets
  • Home and on the Go – for home automation

Verizon Wireless plans to convert its entire fleet of 1,700+ Communications Stores into Smart Stores over the next few years.

Verizon Wireless store representatives now use tablets to assist customers with sales and service. Representatives are able to spend more time with customers with the barrier of the cash register/counter eliminated.

The company is also integrating systems to make it easy for customers to do business with us across all contact points – online, in stores and through telesales.

Brenda Hill is a public relations manager with Verizon Wireless. Follow her on Twitter at: @VZWbrenda