Creative Strategy Analyst

When you join Verizon

Verizon is one of the world’s leading providers of technology and communications services, transforming the way we connect across the globe. We’re a diverse network of people driven by our shared ambition to shape a better future. Here, we have the ability to learn and grow at the speed of technology, and the space to create within every role. Together, we are moving the world forward – and you can too. Dream it. Build it. Do it here.

What you’ll be doing...

The Marketing Activation & Creative (MAC) organization leads end-to-end marketing strategy and creative comms development/execution across the Central Marketing Organization (CMO). This role will sit on the Creative Marketing team, which is responsible for delivering best-in-class, integrated creative across all consumer touch points. This team works closely with both internal teams such as Integrated Marketing Communications (IMC), Marketing Activation (MA), Consumer Marketing Insights (CMI), Media Strategy, Digital Center of Excellence (CoE) and various Business Groups, as well as external agency partners.

As a Creative Marketing Analyst, you will support the Creative Marketing Manager and Sr. Manager on Verizon Home Internet (Fios, 5G Home, LTE Home) to support value proposition and promotional campaigns at a national level. You will be responsible for assisting with the development and execution of creative campaigns, from creative briefing, to development, to production, to end-to-end project management.

• Supporting the development and execution of best-in-class creative, inclusive of both traditional, experiential and digital channels, with agencies and internal teams.
• Partnering with outside agencies in managing brand promotional and marketing efforts.
• Becoming an expert on the cross functional process that drives innovation and culture shaping ideas attached to our brand.
• Working directly with Verizon legal to secure approval on all creative materials and communicate any feedback to advertising agencies and internal teams.
• Ensuring all regulatory, legal, and compliance, and branding guidelines are followed.
• Supporting on timelines and budgets and ensure that all deadlines are maintained.
• Monitoring the competitive landscape to constantly stay abreast of new developments and marketing opportunities.

Where you’ll be working…

In this hybrid role, you’ll have a defined work location that includes work from home and assigned office days set by your manager.

What we’re looking for...

You’re the type of person who sees the big picture and looks to make the biggest impact possible. You have an eye for design and a business focus. You are creative and innovative, but understand when to stay within the lines. You’re comfortable working and communicating with all types of people. You’re ambitious, motivated, and excited by challenges and a fast-paced work environment. You’re organized and detail-oriented and you’ve got a knack for spotting errors. You take a lot of pride in your work, and that’s why people count on you to deliver.

You’ll need to have:

• Bachelor’s degree or one or more years of work experience.

Even better if you have one or more of the following:

• Bachelor’s degree in marketing, communications, advertising, or business.
• One or more years of experience in an account or project management role, in either an external or internal agency.
• Ability to learn.
• A good attitude and team player.
• Ability to present your ideas to a range of audiences with success.
• Ability to drive projects to successful completion.
• Ability to operate effectively in a fast-paced environment.
• Ability to be resourceful and solution-oriented.

If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above.

Compensation

Our benefits are designed to help you move forward in your career, and in areas of your life outside of Verizon. From health and wellness benefits, short term incentives, 401 (k) Savings Plan, stock incentive programs, paid time off, parental leave, adoption assistance and tuition assistance, plus other incentives,we’ve got you covered with our award-winning total rewards package. For part-timers, your coverage will vary as you may be eligible for some of these benefits depending on your individual circumstances.

If you are hired into a New York work location, the compensation range for this position is between $63,000 and $117,000 based on a full-time schedule. The salary will vary depending on your location and confirmed job-related skills and experience.  This is an incentive based position with the potential to earn more. For part-time roles, your compensation will be adjusted to reflect your hours.

Equal Employment Opportunity

We're proud to be an equal opportunity employer - and celebrate our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. At Verizon, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion page to learn more.