What you’ll be doing...

The Consumer PR Manager will be responsible for supporting proactive communications messaging, strategy, and execution for Verizon’s Consumer group, including traditional media relations and experiential/out-of-the-box public relations, employee comms and integrated marketing efforts through a mix of tactics, channels, and activities. Core to this role is the ability to work collaboratively and creatively while maintaining and developing relationships with national consumer and tech media that help drive a narrative around next-gen tech products and services.

This creative, multidimensional position requires extensive engagement and collaboration with key company stakeholders across the business (employee comms, integrated marketing, business unit marketing, local PR leads, social channels, owned and operated platforms, network leads, etc.) as well as with business ecosystem partners and manufacturers. The candidate will help drive strategic announcements around consumer products and services, including new pricing plans, promotions and initiatives that cut across the entire organization.

This position requires keen communications intuition, effective writing, and interpersonal skills, strong executive presence, a team-player approach and ability to connect dots across all areas of the business. The ideal candidate will be a creative communications/PR professional who has the ability to navigate strategically throughout the organization with a focus on measurable program success, including shifting consumer perception and driving the sales funnel on behalf of the consumer group.

Specific responsibilities include the following:

  • Serve as a communications expert with strong media relationships in consumer and/or tech and proven ability to place strategic stories and drive campaigns across new mediums.
  • Creative approach to sharing information with consumers in a simple, digestible way.
  • Interface with internal groups, including Social, Marketing, Sponsorships, Employee Comms, Network, Business and Media groups and specific consumer product leads to drive narrative, garner national visibility and increase sales.
  • Outreach and ongoing collaboration with Verizon’s owned and operated properties to help promote, align with and/or reinforce campaigns.
  • Help prepare leaders and subject matter experts for interviews and speaking engagements for maximum results, including media training as needed.
  • Work closely with and manage PR agencies to develop messaging, events and experiences, as needed.
  • Align with corporate strategies and initiatives; help develop external campaigns that promote and position the company for the future.
  • Seek out new and unexpected opportunities for us to play and drive those forward.
  • Help manage crisis/issues management as needed.
  • Regular measurement and reporting out on campaign success.

What we’re looking for...

You'll need to have:

  • Bachelor's degree or four or more years of work experience
  • Six or more years relevant work experience
  • Worked in Communications function

Even better if you have:

  • Bachelor’s degree in Communications, Journalism or related field.
  • Excellent communicator both in spoken and written word with a passion for making news and driving engagement.
  • Stellar organizational and project management skills with demonstrated ability to manage multiple, often conflicting priorities to successful completion.
  • Experience bringing new consumer tech products/solutions to market via innovative campaign strategies.
  • Strong interpersonal communication skills. Must be capable of building successful relationships with internal stakeholders, including those at the senior executive level.
  • Proven ability to understand complex business issues and how they impact the bottom line.
  • Strategic thinker with sound judgment and a high degree of professionalism, maturity and confidentiality.
  • Seven or more years of experience in consumer public relations or relevant field of media relations, marketing publicity and/or tech; Experience managing an agency and/or working at an agency.
  • Team player. A highly collaborative and approachable individual that’s willing to push boundaries, be nimble and multi-task in a fast-paced environment.
  • Diverse background, cultural competency and a broad worldview are all assets in working in our dynamic, multicultural marketplace
  • Ability to develop strategic public relations/marketing/communications programs and successfully execute upon them with measurable results.
  • Willingness to travel.

When you join Verizon...

You’ll have the power to go beyond – doing the work that’s transforming how people, businesses and things connect with each other. Not only do we provide the fastest and most reliable network for our customers, but we were first to 5G - a quantum leap in connectivity. Our connected solutions are making communities stronger and enabling energy efficiency. Here, you’ll have the ability to make an impact and create positive change. Whether you think in code, words, pictures or numbers, join our team of the best and brightest. We offer great pay, amazing benefits and opportunity to learn and grow in every role. Together we’ll go far.

Equal Employment Opportunity

We're proud to be an equal opportunity employer- and celebrate our employees' differences,including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. Different makes us better.