What you’ll be doing...

The Digital Marketing & Demand Activation team at Verizon is hiring an SEO Manager to play a key role in creating comprehensive online marketing strategies. You will contribute to an omni-channel strategy, execution, and analysis via SEO best practices and innovation. We are looking for a passionate search marketer with extensive background in technical SEO, content strategy, and data-driven marketing. You will actively contribute to our search strategy knowledge base as a subject matter expert, executing large-scale campaigns and driving architectural evolution for our consumer and business web properties. We expect you to come with a strong understanding of the evolution of search and the benefits of thinking about SEO and SEM holistically. This is a unique role to work within a dynamic group that is defining the future of digital marketing for a Fortune 15 business.

This leader will be responsible for:

  • Developing cohesive, compelling SEO strategies that guide the development & content processes.
  • Serving as a trusted consultant, practitioner, and advocate for the SEO discipline.
  • Managing a team with diverse skills sets including technology, content, social and media.
  • Communicating strategic visions to internal stakeholders and help disperse the strategy to the greater organization.
  • Partnering across business units (Marketing, IT, Consumer Insights) to build a holistic search approach that aligns with business objectives and drives sustainable growth and delivers a best in class SEO strategy.
  • Establishing and promote SEO guidelines, best practices and standards across business units.
  • Collaborating closely with the Operations and Design teams to ensure SEO requirements are deeply integrated into applications.
  • Maintaining expert level understanding of latest industry trends, guidelines, and algorithm changes.

What we’re looking for...

You'll need to have:

  • Bachelor's Degree or four or more years of work experience.
  • Six or more years of relevant work experience.
  • Five or more years of marketer / agency / consultative services experience in SEO.
  • Knowledge of technical SEO principles, onsite and offsite techniques.
  • Experience communicating the value of SEO, Branding, Content, and IA have on KPIs and business drivers.
  • Experience managing projects across multiple stakeholders.
  • Experience maintaining accurate financial records.
  • Experience analyzing data, monitoring campaigns for improvements, and ensuring campaign goals are being fully met.
  • Willingness to travel - up to 25%.

Even better if you have:

  • Knowledge of paid, owned, and earned media landscape (PPC, Display, Affiliates, Social, PR, Mobile, Native, etc) including search engine algorithms and search engine user behavior.
  • Experience in relevant web design principles, UX/CX best practices.
  • Strong analytical and creative problem-solving skills.
  • Experience of managing agency teams.
  • Accomplished in search analysis and reporting.
  • Data visualization experience.
  • Fluent in data-driven targeting and reach strategy.
  • Passion for digital communications, new technologies and constantly evolving our approach.
  • Experience building forward-thinking business strategy; structuring and building an offering to support the execution of the strategy.
  • Knowledge of tech stacks, buying tools, analytics tools etc.
  • Experience leveraging data as a guide for strategy and decision making.
  • Skilled at managing the execution of search campaigns.
  • Ability to rapidly build expertise on new businesses and industry verticals.

When you join Verizon...

You’ll have the power to go beyond – doing the work that’s transforming how people, businesses and things connect with each other. Not only do we provide the fastest and most reliable network for our customers, but we were first to 5G - a quantum leap in connectivity. Our connected solutions are making communities stronger and enabling energy efficiency. Here, you’ll have the ability to make an impact and create positive change. Whether you think in code, words, pictures or numbers, join our team of the best and brightest. We offer great pay, amazing benefits and opportunity to learn and grow in every role. Together we’ll go far.

Equal Employment Opportunity

We're proud to be an equal opportunity employer - and celebrate our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. Different makes us better.