Principal - Predictive and Prescriptive Analytics
- Basking Ridge, NJ, United States
- Full-Time Data Science & Business Intell
- Job # 549927
- Date posted - 2021-04-14
When you join Verizon
You’ll have the power to go beyond – doing the work that’s transforming how people, businesses and things connect with each other. Not only do we provide the fastest and most reliable network for our customers, but we were first to 5G - a quantum leap in connectivity. Our connected solutions are making communities stronger and enabling energy efficiency. Here, you’ll have the ability to make an impact and create positive change. Whether you think in code, words, pictures or numbers, join our team of the best and brightest. We offer great pay, amazing benefits and opportunity to learn and grow in every role. Together we’ll go far.
Diversity and Inclusion at Verizon
At Verizon, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion page to learn more.
What you’ll be doing...
As the Principal of Predictive and Prescriptive Analytics on the Consumer Value Based Marketing Business Intelligence team, you will be working at the intersection of big data and marketing. Your focus will be on identifying and recommending revenue and retention opportunities within the Consumer base.
- Studying inbound Call & Store contacts via the My Offers & Compass tools.
- Identifying opportunities to improve the customer and Verizon experience and performance.
- Leverage pre-staged and real-time AI/ML modeling to optimize financial performance.
- Improving various KPIs such as: reducing voluntary churn, improving activation volume, and growing revenue from plan step ups or product ads.
- Identifying influenceable cohorts of customers and executing targeted marketing campaigns to drive desired outcomes.
- Identifying opportunities, size potential gains, and present an actionable plan.
What we’re looking for...
You have a passion for leveraging data to drive real-world business impacts. You have a knack for telling complex data stories simply to that your audience understands and acts on the insights. You enjoy working in unexplored areas of the business where our understanding is limited and prior best practices are un-established.
You’ll need to have:
- Bachelor degree in a technical field (eg. engineering, computer science, mathematics, economics) or four years of work experience.
- Six or more years of relevant work experience in analytics, strategic marketing, planning, and financial analysis.
- Strong research, analytical, and critical thinking experience.
- SQL and database management experience.
- Experience with Microsoft Office and G Suite.
Even better if you have:
- A Degree.
- Ability to build detailed and compelling financial business cases.
- Strong data mining and visualization skills.
- Ability to create compelling narratives to influence decision makers.
- Leadership experience.
- Consulting background.
- Value Based Marketing / CRM experience.
- Presentation experience with executive leadership.
- Code automation platform experience (BTEQ, R, SAS).
- AI / ML data science experience.
- Operations Research mathematics experience.
- Tableau Desktop and Tableau Server experience.
Equal Employment Opportunity
We're proud to be an equal opportunity employer - and celebrate our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. Different makes us better.
Moving the world forward together
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