Verizon’s strength and resilience fuels growth, profitability and shareholder returns.
Understanding what consumers want
With an understanding that predictability, control and value drive today’s consumer decision-making, Verizon put an end to rigid one-size-fits-all offerings with the launch of myPlan in 2023 and myHome in 2024. Verizon further empowered customers this year with the introduction of a 3-year price lock and free phone guarantee for consumers and My Biz Plan and 3-year price lock guarantee for businesses.
Consumer business transformation
Verizon is meeting customers where they are as we move into the third phase and next evolution of our multi-year consumer business transformation. Our customer segmentation and product convergence strategies, as well as our strong value commitment strengthen long-term customer relationships across market segments and further extend Verizon's industry leadership.