October 19, 1995
NYNEX CONTACT: Media Relations,
Bell Atlantic NYNEX Mobile Adds New Zones to Talkalong
Enthusiastic Response Leads to Expansion of Affordable Portable
PITTSBURGH, PA -- Hundreds of local residents
signed up for BELL ATLANTIC NYNEX Mobile's TalkAlong(SM)
service since its August introduction as the "affordable
portable" with the lowest access rates available in Pittsburgh,
the company announced today.
Response has been so positive that BELL ATLANTIC NYNEX
Mobile is adding three new zones to the original two, giving consumers
in western Pennsylvania who once thought they couldn't afford
a cellular phone an even greater choice for personal wireless
"Customers told us that a low access fee was a top priority
for their cellular needs," said Jerry Fountain, BELL ATLANTIC
NYNEX Mobile regional vice president in Pittsburgh. "We
broke a price barrier when we launched our two initial TalkAlong
zones. The great response led to expanding the service into three
more zones and giving residents in more counties the opportunity
to use wireless service at a reduced cost."
Customers select a "local zone" and pay a basic monthly
access charge of only $14.99 for TalkAlong. The original "East
Zone" includes Allegheny, Westmoreland and Fayette counties;
the original "West Zone" covers Allegheny, Beaver and
New TalkAlong zones in western Pennsylvania include BELL
ATLANTIC NYNEX Mobile's coverage area in the following
-- "North Zone": Allegheny, Butler, Beaver and Armstrong;
-- "South Zone": Allegheny, Washington, Greene and
-- "Western Pennsylvania": McKean, Elk, Cameron,
Clearfield and Indiana.
Customers can make and receive calls in their local zone for
$0.35 per airtime minute -- 25 to 30 percent lower than traditional
cellular offerings. Outside their local zone, customers will
be able to make and receive calls for $0.99 per airtime minute.
"TalkAlong really provides just what its name describes
-- an around- town communicator," Fountain said. "We
continue to see more growth in personal use of cellular phones,
and TalkAlong certainly appeals to the general consumer and local
BELL ATLANTIC NYNEX Mobile, the largest wireless
service provider on the East Coast, has its Pittsburgh Regional
Headquarters in McCandless Township with stores in downtown Pittsburgh,
North Hills, South Hills, Shadyside, Robinson Town Centre, Monroeville,
Greensburg, Butler, Westmoreland Mall and kiosks in the Ross Park
and Indiana malls.
NYNEX is a global communications and media company that provides
a full range of services in the northeastern United States and
high-growth markets around the world, including the United Kingdom,
Thailand, Gibraltar, Greece, Indonesia, the Philippines, Poland,
Slovakia and the Czech Republic.
The Corporation is a leader in the telecommunications, wireless communications,
cable television, directory publishing
and entertainment and information services.
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