NEW YORK - As TV lovers look forward to the start of the new fall programming season, Verizon is making it easier to enjoy the ultimate home-entertainment experience - with a new promotional savings offer for FiOS TV.
New customers who subscribe to FiOS TV between now and Oct. 4 will receive their choice of a year's free use of either a high-definition (HD) digital video recorder (DVR) or an HD Home Media DVR. Verizon is also offering new FiOS TV customers, or existing customers who upgrade to a bundled package, one free month of HBO and Cinemax, which includes the latest hit movies, documentaries and original programming from more than 25 premium channels and access to hundreds of titles on video-on-demand (VOD). New customers who take advantage of this offer will save between $200 and $260 the first year, depending upon the DVR customers choose.
"High-def is hot, and FiOS TV is delivered over the network that's built for HD," said Shawn Strickland, vice president of video solutions for Verizon. "Our new offer combines the excitement of premium movies with the convenience and advanced technology of our high-def DVRs. It's a great time for people to experience HD the way it's meant to be seen, with the sharpness and clarity of FiOS TV."
With Verizon's unique Home Media DVR, customers can use one DVR to record programming that can then be watched on up to six other TV sets in the home. This includes viewing up to three separately recorded programs simultaneously on different TV sets, and the ability to pause recorded programming on one set and then continue watching it on another. FiOS TV's Home Media DVR is bundled with Media Manager, a feature that allows customers to access photos and music from their personal computers and play them on their TV or home theater system.
According to Greg Ireland, consumer video research manager for the industry analyst firm IDC, this new promotional offer is unusual and impressive because it focuses on features that can positively transform the viewer experience - and in the case of Home Media DVR, it offers a unique service that none of the major cable TV providers can deliver to their customers system-wide.
"What makes this promotion compelling is the fact that it focuses on an increasingly popular feature, the DVR, in a way that will appeal to both late- and early-adopters of DVRs," said Ireland. "With this offer, consumers who have always wanted a DVR can get one for free for 12 months by moving to FiOS TV. And those that already use a DVR can extend that experience throughout their home at no charge for 12 months by signing up for FiOS TV and its Home Media DVR service. This is a good example of how a service provider can leverage its technological advantages to attract new business."
In addition to FiOS TV, Verizon offers FiOS Internet service over its advanced network, with connection speeds as high as up to 50 Megabits per second (Mbps) downstream and 20 Mbps upstream.
"FiOS is the fastest Internet, period," said Strickland. "When you combine our superior voice, video and broadband - all delivered on our advanced network - with unbeatable packages, it's clear that cable just can't compete."
Verizon's FiOS TV service is delivered over the nation's largest all-fiber network, straight to customers' homes and businesses, and features pure digital HD quality and sound as well as an expanding HD channel lineup, interactive features, diverse content and more. FiOS TV is currently available to more than 7 million homes in 13 states, and offers more than 400 all-digital channels, a robust interactive media guide and other advanced features. Customers also have access to the largest VOD library, with more than 11,000 titles per month, 70 percent of which are free. The VOD library includes an increasing number of HD titles, with plans for 1,000 HD VOD titles per month by the end of the year. For more information on FiOS TV, visit www.verizon.com/fiostv. Consumers can also call their local Verizon sales office or 888-438-3467.
Verizon Communications Inc. (NYSE:VZ), headquartered in New York, is a leader in delivering broadband and other wireline and wireless communication innovations to mass market, business, government and wholesale customers. Verizon Wireless operates America's most reliable wireless network, serving nearly 69 million customers nationwide. Verizon's Wireline operations include Verizon Business, which delivers innovative and seamless business solutions to customers around the world, and Verizon Telecom, which brings customers the benefits of converged communications, information and entertainment services over the nation's most advanced fiber-optic network. A Dow 30 company, Verizon employs a diverse workforce of more than 228,600 and last year generated consolidated operating revenues of $93.5 billion. For more information, visit www.verizon.com.