Verizon Joins Chinese Lunar New Year Celebration in New York City

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NEW YORK - To usher in the Chinese Year of the Rat, Verizon will join the festivities at the annual Chinatown Lunar New Year Parade in lower Manhattan on Feb. 10.

It could be a very good year for three lucky people who win one of the LG entertainment systems that Verizon is giving away: an HDTV, an HD DVD player and a surround-sound system. Attendees can register at the Verizon booth to win.

"Verizon is once again joining in the Lunar New Year Parade celebration," said Amber Chang, manager of Asian marketing for Verizon. "As a broadband and entertainment company, we think it's just right to celebrate the day by giving three lucky people who stop by the Verizon booth one of three entertainment systems that would work great with their Verizon FiOS or DIRECTV service."

The Verizon booth will be located between Mott and Bayard streets. Visitors to the booth can learn about the company's most popular services or play games to win other prizes.  Verizon specialists who speak Chinese will be on hand to provide assistance and explain current promotions.

Winners of the raffle will be announced at the end of the festival, and the prizes will be shipped to the lucky winners.

Jeff McFarland, director of multicultural marketing for Verizon, stated, "Verizon is a long-time supporter of New York City's Lunar New Year celebration.  We are proud to support, and to maintain close ties with, the Asian community."

The Better Chinatown Society established the annual Chinese New Year celebration in 2000 to promote Asian culture. The parade has grown from a street festival to a major event encompassing the entire downtown Chinatown area. This year's event will feature 15 colorful floats, 20 antique cars, 500 cultural performers and much more.

Verizon is proud of its part in the Asian community.  Verizon features Chinese-language Web sites that cater to the company's Chinese customers around the country.  For over a decade, Verizon has had sales representatives to support customers who speak Mandarin or Cantonese, Korean or Vietnamese.  Today, more than 1,000 employees staff 13 Verizon consumer multicultural sales and solution centers in various parts of the U.S. and communicate with customers in their native languages. For more information about Verizon's products and services in Chinese, visit www.verizon.com/chinese or www.verizon.com/FiOS/chinese.

Verizon Communications Inc. (NYSE:VZ), headquartered in New York, is a leader in delivering broadband and other wireline and wireless communication innovations to mass market, business, government and wholesale customers.  Verizon Wireless operates America's most reliable wireless network, serving nearly 66 million customers nationwide.  Verizon's Wireline operations include Verizon Business, which delivers innovative and seamless business solutions to customers around the world, and Verizon Telecom, which brings customers the benefits of converged communications, information and entertainment services over the nation's most advanced fiber-optic network.  A Dow 30 company, Verizon employs a diverse workforce of nearly 235,000 and last year generated consolidated operating revenues of $93.5 billion.  For more information, visit www.verizon.com.

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