10.03.1996|Corporate

AT&T Dismisses Advertising Suit Brought Against Bell Atlantic

AT&T Dismisses Advertising Suit
Brought Against Bell Atlantic


October 3, 1996


Media contacts: Ells Edwards, 302-576-5340
ellsworth.edwards@bell-atl.com

ARLINGTON, Va. -- AT&T today dismissed with prejudice the lawsuit it had brought against Bell Atlantic, in which AT&T had claimed that Bell Atlantic's advertisements were false. AT&T deeply regrets the circumstances, including its own role in them, that brought these parties into court on this matter. Bell Atlantic had advertised that "THE END IS NEAR" for AT&T calling card holders' ability to use 0+ dialing to place local and regional toll calls in the Bell Atlantic service area.

The Federal Court in the Eastern District of Virginia on July 19 vacated an order it had entered prohibiting Bell Atlantic from running the advertisements. The parties have now resolved their differences, and the case has been dropped by AT&T. "AT&T is limiting its own customers' ability to make 0+ local and regional toll calls," said Lorraine E. Chickering, president of Bell Atlantic Public and Operator Services, "and we are pleased that with the Court's July 19 ruling and the end of the lawsuit, we can inform customers of that fact." Bell Atlantic will continue to inform customers that AT&T card holders are currently unable to use 0+ dialing for local and regional toll calls in the Bell Atlantic area.

"Regional toll calls" are calls outside a customer's local calling area but not quite far enough to be long distance. Local white pages include specific definitions of the Regional Calling Areas within which regional toll calls are made.

Bell Atlantic Corporation (NYSE: BEL) is at the forefront of the new communications, entertainment and information industry. In the mid-Atlantic region, the company is the premier provider of local telecommunications and advanced services. Globally, it is one of the largest investors in the high-growth wireless communication marketplace. Bell Atlantic also owns a substantial interest in Telecom Corporation of New Zealand and is actively developing high-growth national and international business opportunities in all phases of the industry.

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