Bell Atlantic Debuts New 1999-2000 Directory Cover Design for Roanoke

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Bell Atlantic Debuts New 1999-2000 Directory
Cover Design for Roanoke

March 29, 1999


Phil Santoro,
Stephanie Hobbs,

ROANOKE -- Bell Atlantic today rolled out the new 1999-2000 cover
design that will grace the Roanoke Yellow and White Pages telephone
directory. The Roanoke directory features Bell Atlantic's new Yellow and
White Pages cover design that highlights where people live and work in an
unique "Points of Pride" montage for each of the 13 states and the District
of Columbia in its region.

The Bell Atlantic directories for Roanoke feature icons in the shape of
Virginia on the cover. The icons symbolize the general points of interest,
as well as the specific "Points of Pride" for a particular geographic region
within Virginia.

Bell Atlantic is currently delivering nearly 214,000 copies of the Roanoke
editions of the co-bound Yellow and White Pages to area residents and

The Bell Atlantic Yellow Pages for Roanoke include recycling
information designed to educate consumers on what, where and how to

Bell Atlantic is the world's largest publisher of Yellow Pages shopping
directories. Its affiliate, Bell Atlantic Electronic Commerce Services, is the
creator of BigYellowSM, a leading national online shopping service.

Bell Atlantic is at the forefront of the new communications and
information industry. With more than 42 million telephone access lines and
more than 8.6 million wireless customers worldwide, Bell Atlantic companies
are premier providers of advanced wireline voice and data services, and
market leaders in wireless services. Bell Atlantic companies are also
among the world's largest investors in high-growth global communications
markets, with operations and investments in 23 countries.

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