January 11, 1996
BELL ATLANTIC NAMES RAFFETTO, GONGAWARE
TO NEW EXECUTIVE
Arlington, VA -- Two executive appointments in Bell Atlantic's
Business Services line of business underscore the company's increased
emphasis on aggressive leadership in a competitive marketplace.
Ted Raffetto, vice president of sales for New Jersey, Pennsylvania and
Delaware, has assumed the additional responsibility for the sales and
service strategies for the mid-sized customer market throughout Bell
Atlantic. Raffetto will continue to head the Large Business
organization's employee development initiative.
Diane Gongaware will spearhead the Large Business organization's
strategies as Bell Atlantic prepares to become an aggressive
competitor in the post-legislative long-distance market. She will
also continue as sales vice president for Maryland, Virginia, West
Virginia and the District of Columbia.
Both appointments were effective Jan. 1.
"To succeed in today's competitive marketplace, we'll need
high-caliber executives like Diane and Ted who can provide aggressive
leadership," said Tony Murray, president of Bell Atlantic Large
Business Services. "Their new roles demonstrate how serious we are
about competing and winning in today's competitive environment."
Raffetto has over 17 years' experience in the telecommunications
industry in a number of positions at New Jersey Bell and Bell
Atlanticom Systems, Inc. He has received awards for leadership, sales
and marketing achievements. Raffetto was featured on CBS News'
"American Business Journal," where he was recognized for his
Acclivus Corporation in the development of skills and abilities
necessary in today's competitive workplace.
A native of Manasquan, N. J., Raffetto holds a B.A. degree in
government and law from Lafayette College and an M.B.A. degree in
Marketing from Monmouth University. He and his wife and three
children live in Manasquan.
Gongaware joined Bell Atlantic in 1993, bringing with her ten years of
broad experience in the long-distance and competitive local
telecommunications industry. At US Sprint in Reston, Va., she served
as director of East Coast Marketing. Later, as vice president and
general manager, she directed the formation of Sprint's mid-Atlantic
region, advancing it to the position of top sales division. Her
experience also includes a number of product development and business
market planning roles at MCI.
Before joining Bell Atlantic, Gongaware was vice president and general
manager of Penn Access Corp., a competitive access provider serving
the Pittsburgh market.
The Weirton, W. Va., native holds a B.S. degree in finance from West
Liberty State College in West Virginia and an M.B.A. degree from the
University of Pittsburgh.
Gongaware, her husband and their two children live in Vienna, Va.
Bell Atlantic Corporation (NYSE: BEL) is at the forefront of the new
communications, entertainment and information industry. In the
mid-Atlantic region, the company is the premier provider of local
telecommunications and advanced services. Globally, it is one of the
largest investors in the high-growth wireless communication
marketplace. Bell Atlantic also owns a substantial interest in
Telecom Corporation of New Zealand and is actively developing
high-growth national and international business opportunities in all
phases of the industry.
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