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Bell Atlantic Prepaid Calling Card Hits the Great White Way
Purchase of Card Gets Discount to Broadway's Jekyll & Hyde
November 25, 1998
NEW YORK -- There's no two ways about it -- Bell Atlantic's promotion
that offers a discount on the Broadway smash hit Jekyll & Hyde is a great
Bell Atlantic customers who purchase commemorative Bell Atlantic $20
Jekyll & Hyde Prepaid Calling Cards will receive a $35-discount coupon
for regular-priced tickets to the suspenseful Broadway show. Theater-
goers may then use the discount coupon when purchasing or ordering
tickets for the show.
"The Bell Atlantic Prepaid Calling Card is a great tool for people on the
go," said Andrew Robbins, Bell Atlantic product manager for Prepaid
Calling Cards. "Customers can use it in many ways -- when traveling, to
help their children stay in touch, or when they don't have the change for a
call. The Jekyll & Hyde cards and the discount to the show are sure to be
a big hit."
Residential customers in the New York metropolitan area, New Jersey and
Delaware will receive information about the limited-edition Jekyll & Hyde
card and the special promotion in their November phone bills.
Bell Atlantic Prepaid Calling Cards are ideal for calling anywhere in the
United States, and internationally. The retail cards feature a low 15-cent
per minute rate and a 45-cent per-call fee. They are available in
denominations from $5 to $50 at convenience stores and other locations, or
by calling 1-800-696-3990.
Bell Atlantic is at the forefront of the new communications and information
industry. With 42 million telephone access lines and eight million wireless
customers worldwide, Bell Atlantic companies are premier providers of
advanced wireline voice and data services, market leaders in wireless
services and the world's largest publishers of directory information. Bell
Atlantic companies are also among the world's largest investors in high-
growth global communications markets, with operations and investments in