"The launch of SuperPages.ca is another step in building Dominion Information Services Inc. into the premier national online and print directory company in Canada," said Dominion Vice President and General Manager Scott Laver. "Canadians can now access directory and shopping information in whichever format they want, when they want it; and, because SuperPages.ca provides information via the Internet, browsers can find Canadian businesses and residential listings no matter where they live in Canada or the rest of the world."
The site provides links to restaurants, stores, classified advertisements, maps and driving directions. It links buyers and sellers in a rich online environment, based on the user's specified neighbourhood search. Users can also access directory information - including addresses, telephone numbers, and postal codes - anywhere in Canada.
"What sets SuperPages.ca apart is the way it is designed," Laver explained. "This portal connects buyers and sellers with easy-to-use navigation tools and gives visitors full access to the data they have come to rely on from our established print telephone books."
The site also gives advertisers a venue to promote goods and services through listings, Web pages and shopping services, according to their specific local, regional and national needs. Both "brick and mortar" and online-only advertisers can target the geographical markets where their products and services are used.
SuperPages.ca is modeled after United States-based www.SuperPages.com, the world's leading online directory service and shopping resource. Offered by Dominion's parent company, Verizon Information Services, SuperPages.com currently attracts up to 10 million visits and 38 million searches per month.
"Although SuperPages.ca has just been introduced, many Canadians already recognize the value it provides because they've been using SuperPages.com for years. Approximately 150,000 to 300,000 searches made each month on that site originate from Canada," said Paul Wood, executive director of marketing and e-commerce. "Now we are providing the same quality product, customized for the Canadians.
Based in Burnaby, British Columbia, Dominion Information Services Inc. is a subsidiary of Verizon Information Services and Canada's second-largest directory information services provider. With approximately 118 different directory titles, Dominion offers print and Web-based advertising solutions for small- and medium-sized businesses in Canada. For more than 70 years, Dominion Information Services has been the official publisher of white pages and classified directories for TELUS (formerly BC TEL) in British Columbia, and since 1967, Les Annuaires du Quebec has been the official publisher for QuebecTel. Dominion Information Services Inc. employs more than 800 people located in Burnaby, Victoria and Kelowna, Calgary and Edmonton, Toronto, and Rimouski, Quebec, and distributes nearly 11 million copies of its print directories.
Verizon Information Services is the world's leading print and online directory publisher and a content provider for communications products and services. The largest directory publisher in the world, Verizon has annual revenues of more than $4.1 billion and publishes nearly 1,200 U.S. Verizon SuperPages directories and 400 international directories with a total circulation of approximately 142 million copies worldwide. Verizon Information Services also produces and markets SuperPages.com, the Internet's preeminent online directory and shopping resource. SuperPages.com receives as many as 9.7 million visits and completes as many as 37.8 million searches per month.
Based in the Dallas area, Verizon Information Services is a unit of Verizon Communications Inc. (NYSE:VZ), one of the world's leading providers of communications services.
Through its signature Verizon Reads program and the Verizon Literacy Network, Verizon is committed to leading the fight to increase U.S. literacy levels by creating community and corporate awareness, raising funds, encouraging collaboration among literacy providers and engaging employees in supporting literacy programs. Verizon Information Services supports community outreach programs across the nation designed to increase the literacy rate of children and adults, and to help people of all ages become computer literate.
For more information on Verizon Information Services, visit www.verizonyellowpages.com. For more information on Verizon's literacy programs, visit www.SuperPages.com and click on the Verizon Reads icon.
Verizon Communications (NYSE:VZ) is one of the world's leading providers of communications services. Verizon companies are the largest providers of wireline and wireless communications in the United States, with 125 million access line equivalents and approximately 28 million wireless customers. Verizon is also the largest directory publisher in the world. A Fortune 10 company with about 260,000 employees and more than $65 billion in annual revenues, Verizon's global presence extends to 40 countries in the Americas, Europe, Asia and the Pacific. For more information on Verizon, visit www.verizon.com.