Grupo Iusacell Announces One Millionth Customer

Grupo Iusacell Announces One Millionth Customer

July 29, 1999

Media contact: Francisco Soroa, Grupo Iusacell

Mexico City -- After disclosing positive results last week for the second quarter of 1999, including a 73% increase in its subscriber base compared with the second quarter of 1998, Grupo Iusacell, S.A de C.V. [BMV; IUSACELL, NYSE: CEL and CEL.D], today announced its one-millionth customer.

This achievement once again demonstrates Iusacell's ability to consolidate long-term strategies for providing high-quality digital wireless communications, and is a result of the opening of the Mexican telecommunications market, the implementation of Bell Atlantic's wireless model, the introduction of "Calling Party Pays," and the continuous modernization of its telecommunications networks.

At the end of the second quarter, Iusacell had 951,000 customers and registered its third consecutive quarter of net income. Even as it continues to exploit growing economies of scale, the company's strategy is focused on attracting high- usage customers for its digital and prepaid services.

Grupo Iusacell is a leading independent telecommunications company in Mexico. It is the wireless cellular service provider in four of Mexico's nine regions in the central portion of Mexico (including Mexico City) covering a total of 67 million POPs (potential customers) - representing 69% of the country's total population. The auctions won for wireless services in regions 1 and 4 in northern Mexico cover an additional 11 million POPs, or 11% of Mexico's total population. Since February 1997, the Company has been under the management and operating control of Bell Atlantic, which owns through its subsidiaries, 47% of Iusacell's capital stock.

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