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Infoseek, Bell Atlantic partner to enhance
Major portal teams with shopping directory sales force;
Leading e-commerce companies create more value for
July 8, 1999
Phil Santoro, Bell
MIDDLETON, Mass. and SUNNYVALE, Calif. -- Infoseek Corporation
and Bell Atlantic today announced a three-year agreement to enable small
and medium-sized businesses to conduct commerce on the Web, and
provide consumers of GO Network(tm) and BigYellowSM with a more
fulfilling shopping experience.
The agreement is the first to pair a major Internet portal with the large
sales force of a leading shopping media company to provide a fully
integrated shopping solution, including storefront and e-commerce site
creation, hosting, shopping directory links, Internet marketing resources
and unprecedented distribution.
In a revenue-sharing arrangement, Infoseek, home of GO Network
(www.go.co, has selected Bell Atlantic's industry-leading BigYellowSM(www.bigyellow.com) as its exclusive online Yellow Pages shopping
directory for GO.com. In addition, Bell Atlantic will serve as Infoseek's
exclusive yellow pages sales agent for electronic storefronts and e-
commerce enabled sites hosted by Infoseek.
With this new alliance, Web sites sold by Bell Atlantic will now be
featured on the shopping areas and pages within GO.com. Also, Bell
Atlantic customers will have access to information to manage their sites
through GO.com's Small Business Center. Bell Atlantic creates, hosts and
links Web sites for businesses under the Web@Once brand
With today's announcement, BigYellow expands its leadership as the
exclusive Yellow Pages shopping service on some of the most visited sites
on the Web.
"Combining the integrated commerce platform of GO Network with
the experience Bell Atlantic brings in helping businesses attract customers
and establish an online presence provides businesses with essential online
solutions," said Harry Motro, president and CEO of Infoseek.
"In addition to delivering more than 20 million users, GO Network
provides a one-stop shop for merchants to run their e-business
"This partnership is a big win for shoppers and merchants,"
said Mat Stover, president of Bell Atlantic Directory Group.
"BigYellow enables people to find shopping information for more
than 11 million businesses across the United States. In addition, our Bell
Atlantic sales people and affiliated channels will provide merchants with
additional shoppers from GO Network and added e-commerce
functionality through GO Stores and the GO Small Business Center. For
small and medium-sized businesses that have not yet established a Web
presence, our partnership will offer the best way to get started."
Today's announcement benefits consumers and businesses in a number of
- More business content for GO users
Consumers who use Go.com can search BigYellow's 11 million national
business listings and thousands of advertisers from almost any relevant
page within the Go.com site. With easy access to the rich content of
BigYellow, Go.com members are provided with more shopping
information than ever before.
- Significant Online Exposure for Small and Medium Businesses
Business customers will gain unprecedented online exposure through
BigYellow's existing distribution partnerships plus access to GO
Network's 20 million users. Including GO Network, approximately half of
the Internet's users will now be exposed to the BigYellow listings each
- Easy, Affordable E-Commerce Solutions with More Shopping
For the benefit of both consumers and merchants, Infoseek technology
provides enhanced Web site features and functionality, industry specific
Web site designs, and transaction capability, providing consumers with
more merchant information.
- Extensive Internet Resources for Businesses
This alliance provides businesses extensive resources to enhance their
online presence via Bell Atlantic's large experienced sales force,
BigYellow and Web@Once online fulfillment, the GO Network and the
GO Small Business Center. This center provides a gateway for companies
to manage their businesses, providing the online intelligence and tools
necessary for merchants to thrive in their e-business ventures. GO Small
Business Center features:
- Information to help merchants effectively market their Web storefront
- Tools to target their advertising placements
- Guidance to maximize "back-office" efficiency in Web
- Resources to develop a complete online offering, from a BigYellow
listing to selling online through GO Shop, GO Network's
comprehensive one-stop shopping solution.
Infoseek Corporation (Nasdaq: SEEK) is the home of GO Network, a
premier global media network enriching people's daily lives by combining
integrated Internet services with leading consumer brands. GO Network
(http://www.go.com) is one of the top five sites on the Internet, according
to Media Metrix. GO Network was launched in January 1999 by Infoseek
in partnership with The Walt Disney Company (NYSE: DIS), and is the
online home of leading world brands such as ABCNEWS.com for news,
ESPN.com for sports, Disney.com and Family.com for kids and family,
Infoseek for search, and Disney.com and ABC.com for entertainment.
In addition, Infoseek licenses its Ultraseek Server search and navigation
software to companies for their own intranet, extranet and Internet sites.
Infoseek is headquartered in Sunnyvale, Calif. For more information about
Infoseek, please visit Infoseek's corporate Internet home page at
info.infoseek.com or to request additional information about Infoseek, call
our Investor Relations Request Line at (408) 543-6960 or visit our new
investor relations Web site at www.ir-infoseek.com.
About Bell Atlantic
Bell Atlantic Directory Group is the world's largest publisher of print and
online shopping directories, connecting buyers and sellers in the U.S. and
in China, the Czech Republic, Gibraltar, Greece, Poland, and the Slovak
republic. It also is a leading provider of Web creation, hosting, and
shopping services, including Web@OnceSM site creation services and
BigYellowSM . BigYellow, combined with GTE SuperPagesTM, is the
leading shopping directory on the Internet and is the exclusive online
Yellow Pages service for the 17 million members of the America Online
Service, AOL.com, and AOL's Digital City.
Bell Atlantic is at the forefront of the new communications and
information industry. With 43 million telephone access lines and nine
million wireless customers worldwide, Bell Atlantic companies are
premier providers of advanced wireline voice and data services, market
leaders in wireless services and the world's largest publishers of directory
information. Bell Atlantic companies are also among the world's largest
investors in high-growth global communications markets, with operations
and investments in 23 countries.
Infoseek, Ultraseek and the Infoseek logo shown are trademarks of
Infoseek Corporation, which may be registered in certain jurisdictions.
Other trademarks are the property of their respective owners.