Verizon Information Services Announces Alliance with AltaVista
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DALLAS - Verizon Information Services, the world's leading directory publisher and creator of SuperPages.com, announced today an agreement with AltaVista, the leading global search technology at http://www.altavista.com, to be the exclusive provider of white and Yellow Pages services for AltaVista.
As a result, SuperPages.com now is powering AltaVista's online Yellow Pages and People Finder service. The People Finder allows AltaVista users to search for people nationwide by entering their names or telephone numbers.
"Our relationship with AltaVista is one more way to grow the number of visitors and page views for SuperPages.com," said Patrick Marshall, group vice president - marketing for Verizon Information Services. "By increasing our usage and reach, we are increasing the potential value for SuperPages.com advertisers."
AltaVista users of the Yellow Pages and People Finder also will be able to save and update business and people listings with SuperPages.com's My Directory service, allowing frequently used numbers to be easily and readily accessible.
"We are committed to providing AltaVista users with the ultimate search experience," said Gannon Giguiere, senior director, global product marketing, AltaVista. "Because Verizon supplements the SuperPages.com database with updated telephone listings, business information and advertiser content, our users have access to the most current and accurate information available."
With this latest alliance, SuperPages.com now provides Yellow Pages services to seven of the top 15 Internet sites, as ranked by Media Metrix in May 2001.
AltaVista Company is the leading global search service at http://www.altavista.com. Building on its strong search heritage and patented technology, AltaVista services and software unlock the full potential of the Internet for Web users and turn unstructured data into valuable information for businesses. AltaVista performs more than 50 million Web search queries on average per day throughout the world. Headquartered in Palo Alto, Calif., AltaVista is a majority owned operating company of CMGI, Inc. (NASDAQ: CMGI).
Verizon Information Services and SuperPages.com
Verizon Information Services is the world's leading print and online directory publisher and a content provider for communications products and services. The largest directory publisher in the world, Verizon has annual revenues of more than $4.1 billion and publishes nearly 1,600 Verizon directory titles with a total circulation of approximately 144 million copies worldwide.
Verizon Information Services produces and markets SuperPages.com, the Internet's preeminent online directory and shopping resource. SuperPages.com receives as many as 9 million visits and completes as many as 20 million searches per month. SuperPages.com also powers directory services on Excite, Lycos, AltaVista, Ask Jeeves, HotBot, BigFoot, AOL Service, AOL.com, and Digital City. Verizon Information Services recently announced agreements to provide online directory services to InfoSpace and MSN.
Based in the Dallas area, Verizon Information Services is a unit of Verizon Communications Inc. (NYSE:VZ), one of the world's leading providers of communications services. For more information on Verizon Information Services, visit http://www.verizonyellowpages.com.
Kristi Kaspar, AltaVista,