SEATTLE, WA — Verizon Wireless has named Harry Thomas vice president of Marketing for the Northwest Area. In his new role, Thomas is responsible for directing all marketing activities in the Northwest Area, which includes Washington, Oregon, Idaho, Montana, Wyoming, Utah, Colorado, Kansas, Missouri, Nebraska, Iowa, South Dakota, North Dakota and Minnesota.
Thomas, a 15-year veteran of the consumer products industry, was most recently the director of Marketing for Verizon Wireless in Northern California. Prior to that, he held a variety of product marketing positions with General Mills. He also has a strong financial background, having started his career as a Senior Brand Financial Analyst with Johnson and Johnson.
Thomas holds a bachelor's degree from Pennsylvania State University and an MBA from the Wharton School. He will reside in Bellevue, Washington.
About Verizon WirelessVerizon Wireless is the largest wireless communications provider in the U.S. with more than 25 million wireless voice and data customers and nearly 3.5 million paging customers. The new coast-to-coast wireless provider was formed by the combination of the U.S. wireless businesses of Bell Atlantic Corp. and GTE Corp - now Verizon Communications (NYSE:VZ) - and Vodafone (LSE:VOD; NYSE:VOD). The new company includes the assets of Bell Atlantic Mobile, AirTouch Cellular, GTE Wireless, PrimeCo Personal Communications and AirTouch Paging. The new company has a footprint covering nearly 90 percent of the U.S. population, 49 of the top 50 and 96 of the top 100 U.S. markets. Verizon Wireless, headquartered in New York City and Bedminster, NJ, is 30,000 employees strong. Reporters and editors can find more information about the company in its Media Center on the Web at: http://www.verizonwireless.com/mediacenter.